Non-store and online menswear market size to grow by USD 59.61 billion from 2021 to 2026, Increasing customization to be a key trend – Technavio

NEW YORK, March 13, 2023 /PRNewswire/ — The global non-store and online menswear market size is estimated to grow by USD 59.61 billion from 2021 to 2026, according to Technavio. The market is expected to grow at a CAGR of 12.5% during the forecast period. Moreover, the growth momentum will accelerate. Increasing customization is a key trend in the market. Vendors such as Amazon and Walmart offer customized products, such as T-shirts. The T-shirts can be customized in terms of text, quotes, pictures, colors, and font. Vendors also offer additional services, such as free shipping. Therefore, the focus of vendors on printing on-demand models and offering customized T-shirts will drive the growth of the global market during the forecast period. For more insights on the market – Request a sample report

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Non-store and online menswear market – Segmentation assessment
Segment overview
Technavio has segmented the market based on product (apparel and accessories and others). 

• The apparel segment will account for a significant share of the market growth during the forecast period. This segment includes shirts, blazers, shorts, coats, sweaters, jeans, pants, suits, vests, sleepwear, and others. The availability of luxury menswear products online is expected to drive the growth of this segment during the forecast period. Many customers opt for subscription services to get discounts on clothes on non-store and online platforms. Thus, the apparel segment is expected to grow during the forecast period.

Geography Overview
Based on geography, the global non-store and online menswear market is segmented into APAC, North America, Europe, South America, and Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global non-store and online menswear market.

• APAC will account for 34% of the market’s growth during the forecast period. China, India, and Japan are the key contributors to the growth of the non-store and online menswear market in APAC. Moreover, market growth in this region will be faster than the growth of the market in other regions. In addition, vendors are expanding their presence across APAC through partnerships with logistics companies and exclusive brands, as well as M&A, which will drive the non-store and online menswear market growth in APAC during the forecast period.

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Non-store and online menswear market – Market dynamics
Key factors driving market growth

• Increasing digital spending is driving market growth. 
• The traditional forms of advertising include TV and outdoor forums such as billboards, pamphlets, and radio.
• However, vendors are focusing on digital platforms to expand their customer base and drive sales.
• Companies spend significantly on improving their online presence, which has increased website traffic, user base, and repeat users.
• This, in turn, will drive the sales of menswear through non-store and online channels during the forecast period.

Major challenges hindering the market growth

• Expanding retail space is a key trend in the market.
• Multi-brand retail stores sell various brands, which enables consumers to choose from a wide variety of products.
• Leading retailers such as Walmart and Kroger sell menswear through offline channels.
• For instance, on May 25, 2022, Amazon announced the launch of its first brick-and-mortar fashion retail store in Los Angeles, US. The store uses machine-learning technology to help customers find clothes and personalize recommendations.
• Therefore, the establishment of such stores will pose a threat to online channels.

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What are the key data covered in this non-store and online menswear market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the non-store and online menswear market between 2022 and 2026
• Precise estimation of the size of the non-store and online menswear market and its contribution to the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the non-store and online menswear market across APAC, North America, Europe, South America, and Middle East and Africa
• A thorough analysis of the market’s competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of non-store and online menswear market vendors

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Table of contents

1 Executive Summary

• 1.1 Market overview 
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
• Exhibit 06: Executive Summary – Chart on Incremental Growth
• Exhibit 07: Executive Summary – Data Table on Incremental Growth
• Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem 
• Exhibit 09: Parent market
• Exhibit 10: Market Characteristics

3 Market Sizing

• 3.1 Market definition 
• Exhibit 11: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 12: Market segments

• 3.4 Market outlook: Forecast for 2021-2026 
• Exhibit 13: Chart on Global – Market size and forecast 2021-2026 ($ billion)
• Exhibit 14: Data Table on Global – Market size and forecast 2021-2026 ($ billion)
• Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
• Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

• 4.1 Five forces summary 
• Exhibit 17: Five forces analysis – Comparison between 2021 and 2026

• 4.2 Bargaining power of buyers 
• Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026

• 4.3 Bargaining power of suppliers 
• Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026

• 4.4 Threat of new entrants 
• Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026

• 4.5 Threat of substitutes 
• Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026

• 4.6 Threat of rivalry 
• Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026

• 4.7 Market condition 
• Exhibit 23: Chart on Market condition – Five forces 2021 and 2026

5 Market Segmentation by Product

• 5.1 Market segments 
• Exhibit 24: Chart on Product – Market share 2021-2026 (%)
• Exhibit 25: Data Table on Product – Market share 2021-2026 (%)

• 5.2 Comparison by Product 
• Exhibit 26: Chart on Comparison by Product
• Exhibit 27: Data Table on Comparison by Product

• 5.3 Apparel – Market size and forecast 2021-2026
• Exhibit 28: Chart on Apparel – Market size and forecast 2021-2026 ($ billion)
• Exhibit 29: Data Table on Apparel – Market size and forecast 2021-2026 ($ billion)
• Exhibit 30: Chart on Apparel – Year-over-year growth 2021-2026 (%)
• Exhibit 31: Data Table on Apparel – Year-over-year growth 2021-2026 (%)

• 5.4 Accessories and others – Market size and forecast 2021-2026 
• Exhibit 32: Chart on Accessories and others – Market size and forecast 2021-2026 ($ billion)
• Exhibit 33: Data Table on Accessories and others – Market size and forecast 2021-2026 ($ billion)
• Exhibit 34: Chart on Accessories and others – Year-over-year growth 2021-2026 (%)
• Exhibit 35: Data Table on Accessories and others – Year-over-year growth 2021-2026 (%)

• 5.5 Market opportunity by Product 
• Exhibit 36: Market opportunity by Product ($ billion)

6 Customer Landscape

• 6.1 Customer landscape overview 
• Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

• 7.1 Geographic segmentation 
• Exhibit 38: Chart on Market share by geography 2021-2026 (%)
• Exhibit 39: Data Table on Market share by geography 2021-2026 (%)

• 7.2 Geographic comparison 
• Exhibit 40: Chart on Geographic comparison
• Exhibit 41: Data Table on Geographic comparison

• 7.3 APAC – Market size and forecast 2021-2026
• Exhibit 42: Chart on APAC – Market size and forecast 2021-2026 ($ billion)
• Exhibit 43: Data Table on APAC – Market size and forecast 2021-2026 ($ billion)
• Exhibit 44: Chart on APAC – Year-over-year growth 2021-2026 (%)
• Exhibit 45: Data Table on APAC – Year-over-year growth 2021-2026 (%)

• 7.4 North America – Market size and forecast 2021-2026
• Exhibit 46: Chart on North America – Market size and forecast 2021-2026 ($ billion)
• Exhibit 47: Data Table on North America – Market size and forecast 2021-2026 ($ billion)
• Exhibit 48: Chart on North America – Year-over-year growth 2021-2026 (%)
• Exhibit 49: Data Table on North America – Year-over-year growth 2021-2026 (%)

• 7.5 Europe – Market size and forecast 2021-2026
• Exhibit 50: Chart on Europe – Market size and forecast 2021-2026 ($ billion)
• Exhibit 51: Data Table on Europe – Market size and forecast 2021-2026 ($ billion)
• Exhibit 52: Chart on Europe – Year-over-year growth 2021-2026 (%)
• Exhibit 53: Data Table on Europe – Year-over-year growth 2021-2026 (%)

• 7.6 South America – Market size and forecast 2021-2026
• Exhibit 54: Chart on South America – Market size and forecast 2021-2026 ($ billion)
• Exhibit 55: Data Table on South America – Market size and forecast 2021-2026 ($ billion)
• Exhibit 56: Chart on South America – Year-over-year growth 2021-2026 (%)
• Exhibit 57: Data Table on South America – Year-over-year growth 2021-2026 (%)

• 7.7 Middle East and Africa – Market size and forecast 2021-2026 
• Exhibit 58: Chart on Middle East and Africa – Market size and forecast 2021-2026 ($ billion)
• Exhibit 59: Data Table on Middle East and Africa – Market size and forecast 2021-2026 ($ billion)
• Exhibit 60: Chart on Middle East and Africa – Year-over-year growth 2021-2026 (%)
• Exhibit 61: Data Table on Middle East and Africa – Year-over-year growth 2021-2026 (%)

• 7.8 US – Market size and forecast 2021-2026
• Exhibit 62: Chart on US – Market size and forecast 2021-2026 ($ billion)
• Exhibit 63: Data Table on US – Market size and forecast 2021-2026 ($ billion)
• Exhibit 64: Chart on US – Year-over-year growth 2021-2026 (%)
• Exhibit 65: Data Table on US – Year-over-year growth 2021-2026 (%)

• 7.9 China – Market size and forecast 2021-2026
• Exhibit 66: Chart on China – Market size and forecast 2021-2026 ($ billion)
• Exhibit 67: Data Table on China – Market size and forecast 2021-2026 ($ billion)
• Exhibit 68: Chart on China – Year-over-year growth 2021-2026 (%)
• Exhibit 69: Data Table on China – Year-over-year growth 2021-2026 (%)

• 7.10 India – Market size and forecast 2021-2026
• Exhibit 70: Chart on India – Market size and forecast 2021-2026 ($ billion)
• Exhibit 71: Data Table on India – Market size and forecast 2021-2026 ($ billion)
• Exhibit 72: Chart on India – Year-over-year growth 2021-2026 (%)
• Exhibit 73: Data Table on India – Year-over-year growth 2021-2026 (%)

• 7.11 Germany – Market size and forecast 2021-2026
• Exhibit 74: Chart on Germany – Market size and forecast 2021-2026 ($ billion)
• Exhibit 75: Data Table on Germany – Market size and forecast 2021-2026 ($ billion)
• Exhibit 76: Chart on Germany – Year-over-year growth 2021-2026 (%)
• Exhibit 77: Data Table on Germany – Year-over-year growth 2021-2026 (%)

• 7.12 Japan – Market size and forecast 2021-2026
• Exhibit 78: Chart on Japan – Market size and forecast 2021-2026 ($ billion)
• Exhibit 79: Data Table on Japan – Market size and forecast 2021-2026 ($ billion)
• Exhibit 80: Chart on Japan – Year-over-year growth 2021-2026 (%)
• Exhibit 81: Data Table on Japan – Year-over-year growth 2021-2026 (%)

• 7.13 Market opportunity by geography 
• Exhibit 82: Market opportunity by geography ($ billion)

8 Drivers, Challenges, and Trends

• 8.3 Impact of drivers and challenges 
• Exhibit 83: Impact of drivers and challenges in 2021 and 2026

9 Vendor Landscape

• 9.2 Vendor landscape 
• Exhibit 84: Overview on Criticality of inputs and Factors of differentiation

• 9.3 Landscape disruption 
• Exhibit 85: Overview on factors of disruption

• 9.4 Industry risks 
• Exhibit 86: Impact of key risks on business

10 Vendor Analysis

• 10.1 Vendors covered 
• Exhibit 87: Vendors covered

• 10.2 Market positioning of vendors 
• Exhibit 88: Matrix on vendor position and classification

• 10.3 Alibaba Group Holding Ltd. 
• Exhibit 89: Alibaba Group Holding Ltd. – Overview
• Exhibit 90: Alibaba Group Holding Ltd. – Business segments
• Exhibit 91: Alibaba Group Holding Ltd. – Key offerings
• Exhibit 92: Alibaba Group Holding Ltd. – Segment focus

• 10.4 Amazon.com Inc. 
• Exhibit 93: Amazon.com Inc. – Overview
• Exhibit 94: Amazon.com Inc. – Business segments
• Exhibit 95: Amazon.com Inc. – Key news
• Exhibit 96: Amazon.com Inc. – Key offerings
• Exhibit 97: Amazon.com Inc. – Segment focus

• 10.5 Landmark Group 
• Exhibit 98: Landmark Group – Overview
• Exhibit 99: Landmark Group – Product / Service
• Exhibit 100: Landmark Group – Key offerings

• 10.6 Next Plc 
• Exhibit 101: Next Plc – Overview
• Exhibit 102: Next Plc – Business segments
• Exhibit 103: Next Plc – Key offerings
• Exhibit 104: Next Plc – Segment focus

• 10.7 Nordstrom Inc. 
• Exhibit 105: Nordstrom Inc. – Overview
• Exhibit 106: Nordstrom Inc. – Business segments
• Exhibit 107: Nordstrom Inc. – Key news
• Exhibit 108: Nordstrom Inc. – Key offerings
• Exhibit 109: Nordstrom Inc. – Segment focus

• 10.8 River Island Clothing Co. Ltd. 
• Exhibit 110: River Island Clothing Co. Ltd. – Overview
• Exhibit 111: River Island Clothing Co. Ltd. – Product / Service
• Exhibit 112: River Island Clothing Co. Ltd. – Key offerings

• 10.9 Shoppers Stop Ltd. 
• Exhibit 113: Shoppers Stop Ltd. – Overview
• Exhibit 114: Shoppers Stop Ltd. – Product / Service
• Exhibit 115: Shoppers Stop Ltd. – Key offerings

• 10.10 Tata Sons Pvt. Ltd. 
• Exhibit 116: Tata Sons Pvt. Ltd. – Overview
• Exhibit 117: Tata Sons Pvt. Ltd. – Business segments
• Exhibit 118: Tata Sons Pvt. Ltd. – Key offerings
• Exhibit 119: Tata Sons Pvt. Ltd. – Segment focus

• 10.11 The Kroger Co. 
• Exhibit 120: The Kroger Co. – Overview
• Exhibit 121: The Kroger Co. – Product / Service
• Exhibit 122: The Kroger Co. – Key offerings

• 10.12 Walmart Inc. 
• Exhibit 123: Walmart Inc. – Overview
• Exhibit 124: Walmart Inc. – Business segments
• Exhibit 125: Walmart Inc. – Key news
• Exhibit 126: Walmart Inc. – Key offerings
• Exhibit 127: Walmart Inc. – Segment focus

11 Appendix

• 11.2 Inclusions and exclusions checklist 
• Exhibit 128: Inclusions checklist
• Exhibit 129: Exclusions checklist

• 11.3 Currency conversion rates for US$ 
• Exhibit 130: Currency conversion rates for US$

• 11.4 Research methodology 
• Exhibit 131: Research methodology
• Exhibit 132: Validation techniques employed for market sizing
• Exhibit 133: Information sources

• 11.5 List of abbreviations 
• Exhibit 134: List of abbreviations

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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